A digital experience that helps consumers make healthier, more conscious choices.
El Coco is a mobile app built to help consumers make more informed decisions about the food products they buy.
By scanning products, the app gives quick access to information on ingredients, nutritional values and environmental impact, turning a large amount of information into a simple, understandable experience.
The design starts from research focused on user needs and on how people look things up while they shop.
The interface combines a clear hierarchy, accessible typography and a coherent visual system to organise complex information without overloading the experience.
The result is a mobile experience that brings together product scanning, history, comparison, recipes and educational content within a single visual system.
The design aims to make every feature easy to discover and use, keeping the experience coherent on both iOS and Android.